In this paper some of modern forms and techniques of information spreading were considered in the aspects of usefulness in scientific results publications.
The comparison of the opportunities offered by new information technologies and by traditional media (journals and scientific meetings) is presented. It is justified that the problem of officialization of scientific papers accompaniment by multimedia illustrations and common tools for commentation is of highly interest. Some possible approaches for this problem were described briefly. As a conclusion, we announce the attempt to practical testing of these approaches.
Keywords: internet-media, scientific journals, Internet, social networks